ITBMCBB – If the brewmaster can be believed
Assfeel – how comfortable are the chairs? A send up of the very goofy “mouthfeel” concept.
Prose-inator – the latest in automatronic beer reviewing – a review is generated mad libs style using random words chosen from several varying categories to create a delightful bit of prose
CYOP* – “Craft Your Own Pack,” a sales opportunity offered by the Wegmans grocery chain, where shoppers can pick from a range of beers and group them in a six pack of their own choosing. The act of selecting these beers is sometimes referred to as “cyopping” (pronounced “cee-yopp-ing” or “kyop-ping,” depending on preference).